Browse Category: Reputation

Digital Reputation Management Firm Brings In Reputation Doctor As New Board Advisor

Mike Paul, better known as The Reputation Doctor, will be joining the Board at Status Labs. Paul is considered one of the world’s top PR advisers for crises, and he is bringing 25 years of experience in PR Crisis Management to the table. BusinessWeek calls him “the Master of Disaster” and “Mr. Fixit” is what he is called by Sports Illustrated. Paul has a strong reputation as a crisis counselor, and he has counseled United Airlines, FEMA, GM, and The People’s Republic of China, just to name a few.
He speaks highly of Status Labs’ honest reputation. Honesty is generally not considered a plus in corporate America, so it is refreshing to hear that Paul was named as one of the top 100 Thought Leaders in Trustworthy Business Behavior in the U.S. by Trust Across Americaâ„¢ in 2012 and 2013. This group was formed right after the 2008 Global Financial Crisis. Their mission is to help inspire a more trustworthy behavior in organizations.
Darius Fisher, Status Labs president, feels that bringing in the world’s top crisis adviser to the board is proactive and will strengthen his company’s reputation in the Crisis Management Industry. According to, board members at Status Labs are chosen for their industry and crisis management experience as well as their understanding of how the digital age changes public relations.
Status Labs believes that Google is the new first impression, reputations matter, and a company or a person should always look their best in search results. They strive to increase a brand’s digital footprint. This company seeks to help brands and high-profile people look their level best online and in the news. In order to overcome a company’s bad press, they attempt to counteract with multiple positive bits of news. Status Labs has clients in over 35 countries. Their blog has some helpful tips for reputation management, and they even have some basic rules about crafting a successful PR pitch. Founded in 2011, they are located in Austin Texas.